You need a Silver Bullet.
A Silver Bullet is a ten-second elevator speech that describes the value your book holds for readers and persuades them to pick up a copy.
As an author who has written a book, I know that your publisher will expect you to promote your book. Now, a self-published author expects that responsibility, but it’s become an expectation that even major publishers have of their authors, too.
So you need a Silver Bullet—now learn how to create one.
In their article, The Silver Bullet Questionnaire, Rick and Robyn offer questions to direct the writer’s focus, and they give some solid examples, for instance:
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Literary agents sell books. Find the right one for you in Author 101, where top agents tell writers how to identify, interest, and sign with the best agents.
Now go load up your Silver Bullet, and let me know how it turns out.
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